AI Does 90% of My Work Now as a Product Leader | Yana Welinder (Kraftful)

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About this video

​ ​ My guest today is Yana Welinder.

Yana is the CEO of Kraftful, an AI product that helps 50,000 product teams extract insights from user reviews and surveys.

She’s also a power user of ChatGPT and did a live demo of her top AI workflows for Deep Research and Operator.

(00:00) At this point, I’m not doing anything without AI (01:38) Live demo of Operator automating product work (08:07) Using Deep Research for competitive analysis (11:05) Unlocking Deep Research to get medical advice (13:29) More everyday use cases for AI you might not know about (19:07) The key problem with AI startups (22:32) What should the PM actually do if AI will do everything? (25:36) The ups and downs of being an AI founder (29:02) How to balance prompting, RAG, fine-tuning, and evals (32:09) The right time horizon to plan for AI

Where to find Yana: